Welcome to the VIP Club!
Service Center Discounts
Parts/Accessories Discounts
Free Loaner Vehicle for Service
Multiple Car Incentives
Personal Brand Specialist
On-site Employee Information Presentations
Fleet Preferred Pricing for Service, Parts and Accessories
New Owner’s Party
The Tech
Advertising Less Effective
One-and-done promotions flawed
- Not built to retain customers $$$ for one sale
- Customers are more discerning and informed
New Engagement is 100% Digital
- Spends most time on screens
- Depend on technology
Who is AMG?
We are an extension of your marketing department that maximizes customer engagement in a way that you have never done before.
We help you create a VIP experience for the customer to boost CSI and drive additional revenue for your sales, parts and service departments.
How We Help You Win
By utilizing technology to your benefit: QR Codes.
QRs link customers directly to your dedicated messages
Technology that is easy to use and is trusted by consumers
Traditional marketing steroids, but better
QR usage is on the rise
- In 2022, approximately 89 million smartphone users in the US scanned a QR code on their mobile devices, up by 26 percent compared to 2020.
- QR use is projected to experience constant growth, reaching over 100 million users in the U.S. by 2025 on screens.
Benefits For All Departments!
Sales:
- VIP / Loyalty Program
- Vehicle Exchange Programs
- Reward referrals for new sales
- Advertise older inventory to move
- First access to test drive new inventory
Parts:
- VIP Specials on inventory that needs to move
- Free shipping or discounts off desired products
- Merch
Service:
- VIP / Loyalty Program
- Increase monthly RO’s
- Preferred service time scheduling
- Preferred service time scheduling
- Referral Program
- Loaner Vehicle scheduling
- Pickup / Drop-off scheduling
- Coupons
- Communicate specials: Oil changes, Tires, Tune-ups, Etc
In Every Vehicle
New and Used vehicles
Vehicles that come in for service
Branded/QR code mats sold in parts dept
Your customers are always connected
Direct channel of communication to the dealership
Tier 1: AMG manages entire QR Code program
- Set up landing pages
- Track QR code conversions
- Optimize your messaging
- Create compelling messaging to drive more traffic
- Send out email/text reminders to drive QR code usage
Tier 2: AMG works with dealership IT/web team
- AMG sets up QR code framework
- Works with dealer team to create landing pages
- Dealer team manages messages/conversions
- AMG on-call to assist with any tech issue
Tier 3: Dealership manages entire QR code program
- AMG sets up QR code framework
- AMG has access to QR code data only
- Dealership responsible for conversion, messaging and communication
Program Cost
• All Tiers are included in the price of each set of AutoMats
• Dealers can pass price for these mats on to customers
• Revenue generated will far exceed cost of mats